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Nov 8, 2025 · Digital marketing means promoting products and services online using search, social, email, and ads. However, like any industry, it also comes with challenges such as constant upskilling, platform dependencies, and high-pressure deadlines. Explore search trends by time, location, and popularity with Google Trends. Find out what skills, education and experience you need to pursue a career in this field. The digital marketing team publishes promotional materials alongside high-quality and highly relevant content in a bid to build trust and authority with audiences, and increase brand awareness overall. Explore the fundamentals of digital marketing, including its key types and channels like SEO, social media, and more. Compare the job duties, education, job growth, and pay of advertising, promotions, and marketing managers with similar occupations. 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